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If you’re a member of Text-Link-Ads and you want to rank well in Google, you better watch out! Google has penalized Text-Link-Ads by removing them from the search results for their own name! See for yourself: click here. They don’t appear anywhere in the search results, even though they’re sitting on a PR7 site. Seems like Google’s hate train is on a non-stop trip running over anything they notice has to do with paid links.

This notice is in follow-up of my previous post about how Google is hitting sites hard which are based on paid links. They’ve been warning about this for quite a while, but until just recently we have not seen a change in SERP patterns for such sites.

What does this mean for services such as Text-Link-Ads and those who advertise with them? Do you think it puts you in danger of being slapped with SERP penalties by participating in such services?

Category: Internet Marketing
Article posted by: Neon on September 7th, 2007

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14 Comments to “Google’s Radar Spots Text-Link-Ads!” »

Sep 07 2007 at 4:00 pm

[…] information on Text-Link-Ads and Google, go to this post. Add your comment! Enjoyed this article? Subscribe to’s Full Feed RSS to get daily […]

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Sep 08 2007 at 12:07 am


I can see this being a huge problem for many webmasters in the future. I even heard of people talking about the possibility of sites getting ranked better is only if they contain good, unique and regular updated content.

I suppose the future will tell as Google is a bit of a mystery to most of us. Sometimes even a mysery too.

I also got accepted with text link ads but luckily haven’t posted their code yet. I might actually refer from doing this after reading your post.

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Comment by jeni
Sep 08 2007 at 3:50 am

Do you get penalized if you put Text-link-ads on your site, or is the problem only if you advertise through the site? Will Google then not penalize you if you use a “nofollow” on all links you buy? I know this is all speculative. UGH I wish there weren’t so many things to worry about!

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Comment by Austin
Sep 08 2007 at 4:10 am

From a web surfers standpoint, I really hate text link ads. I’ve never clicked through on one of those ands and probably never will.


creative website blog

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Comment by Blogs For Money
Sep 08 2007 at 5:58 am

Another great observation! 😀

I wonder if this has anything to do with the late pagerank update. Maybe they’re making big changes to try and make their results better.

@Jeni: I would hope that if you use nofollow you wouldn’t be penalised in any way, because Google tell us to use nofollow on paid links. Whether or not the advertisers would be happy with that though, I don’t know. It depends on whether they consider the amount they’re paying include the backlinks or not.

Given Google’s site also says paid links are a fact of the web, I’m surprised they’ve dumped TLA from the results like that. Especially now that someone else is profiting from this even more now!

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Sep 08 2007 at 7:27 am

[…] Google Radar Spots Text-Link-Ads from SiteFever. […]

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Comment by jeni
Sep 08 2007 at 7:39 am

Something I forgot to ask – some ad sites like BlogAds use javascript, rather than straight links, to link to the advertiser’s site. Do you know if pagerank can be “transmitted” through javascript? Or I wonder if the javascript acts as a built in “nofollow.”

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Comment by Blogs For Money
Sep 08 2007 at 8:00 am

AFAIK Google doesn’t execute Javascript, so it wouldn’t see these links (the code that builds the links would never be executed), so pagerank would not be carried across (and as such, I don’t believe Google would ever penalise for something like that – it’s just advertising like their own AdSense).

However, I would not be surprised at all if in the future Google started loading pages up in browsers and letting them execute javascript, and then analysing the resulting DOM (even considering elements that are visible/invisible and maybe even priority to elements “above the fold”). This would reduce the impact of people using Javascript to manipulate what Google sees (eg. spam keywords into the page, and hide them from the user with javascript). It would be more friendly to dynamically built menus/navigation and ajax sites. However, the complexity involved makes me think it’s a while off yet!

Comment by Blogs For Money
Sep 08 2007 at 8:11 am

This post:

Suggests Google is executing Javascript. The owner claims to have had a redirect that was broken up in eval statements. If what he says is true, Google is definately doing something clever. It could be something as simple as loading the page in a browser, giving it x seconds and then reading the location back, and if it’s been redirected, it’ll use the new page. It could also be reading the DOM after executing the script as I suggested above. That’s a massive change to how it used to work though, so I won’t jump to any conclusions just yet! 😀

Comment by Mikael Rieck
Sep 08 2007 at 10:25 am

Let us hope that this will not spread to bloggers doing paid reviews. Surely you can say that what the company pays for is the review and the traffic that is sent from the blog but on the other hand it isn’t a “natural link” and might therefore be made invalid.

The only thing that will always work is writing for your readers. Good quality content that people will read and even link to will always work – no matter what Google does.

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Comment by satya
Sep 08 2007 at 12:04 pm

That’s sure they have penalized but still it appears in sponsored listing in google search for related keywords because they are paying for adwords. and also all the pages of TLA are still indexed by google ( i mean they penalized but have not banned it. But all those who now appear on top of that search should be given same fate by gogole. But TLA being top competitor of adsense may attract penalization…

ReviewMe won’t be harmed b’coz people buy reviews not for backlinks

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Comment by Sucker
Sep 08 2007 at 1:29 pm

I wonder why is still in there…

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Sep 08 2007 at 8:43 pm

[…] in time, I still make more money across the board using Google Adsense and; however, Text-Link-Ads is really starting to climb. Realizing this, I have come up with a few tips that I will personally […]

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Comment by Tay
Sep 13 2007 at 4:01 pm

I’m selling links on my blog. Uh oh.

I’ve also been rather aggressive on ranking well for the keyword ‘make money blogging’. I use to appear on the front page or sometimes the second one, but now I’ve dropped off completely.

Did Google block me for that keyword? If so, I’m going to have to throw a tantrum. I’ve been working hard for that keyword. I’m holding a contest for a month of free advertising, and one of the ways to win is to link to me with ‘make money blogging’ as an anchor text. I suppose I did get banned for it. Urgh.

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